GoParkEasy Cookie Policy

1. What Are Cookies?

Cookies are small text files stored on your device (computer, smartphone, or tablet) when you visit a website. They help us recognize your device, store preferences, and improve your browsing experience. In addition to cookies, we may also use similar technologies such as pixels, tags, or local storage.

2. Why We Use Cookies

We use cookies for the following purposes:

• Strictly Necessary: Enable core functions like logging in, making payments, or accessing secure areas. Without these cookies, some services may not work properly.
• Performance & Analytics: Understand how visitors use our Platform, measure performance, and improve usability (e.g., pages visited, time spent).
• Functional: Remember user preferences (such as location, language, or last-used parking spot).
• Advertising & Marketing: Deliver personalized ads, measure campaign effectiveness, and prevent repetitive advertising.
• Security: Detect fraudulent activity, ensure user authenticity, and safeguard our systems.

3. Types of Cookies Used

4. Legal Basis for Using Cookies

Under the Information Technology Act, 2000, and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, cookies that collect personally identifiable information require user consent. The Digital Personal Data Protection Act, 2023 also requires explicit, informed consent for any collection or processing of personal data — including through cookies. Therefore, by using our Platform, you acknowledge and consent to our use of cookies as outlined here. Non-essential cookies will only be activated after you give consent via the cookie banner or settings.

5. Managing Your Cookie Preferences

• Via Browser Settings: Most browsers (Chrome, Firefox, Safari, Edge, etc.) allow you to delete cookies or block them entirely. Visit your browser’s Help or Privacy section for detailed instructions.
• Via Device Settings (for mobile apps): You can manage app-level permissions to control data storage.
• Via GoParkEasy Cookie Settings (if enabled): You may opt in or out of non-essential cookies from our on-screen Cookie Preference Center.

Note: Blocking essential cookies may affect site functionality (such as login or checkout).

6. Third-Party Cookies

Some cookies may be placed by third-party services we use, such as:

• Google Analytics (for traffic measurement)
• Meta / Facebook Pixel (for ad targeting)
• Payment gateways and map services (for operational features)

These third parties operate under their own privacy and cookie policies. We recommend reviewing their respective policies to understand how they handle your data.

7. Data Retention and Security

Cookie data is retained only for as long as necessary to fulfill its intended purpose. All personal data collected via cookies is processed and stored securely in compliance with applicable Indian data protection standards and our Privacy Policy.

8. Updates to This Policy

We may update this Cookie Policy periodically to reflect legal or regulatory changes, updates to our technology or services, or feedback from users or authorities. Any changes will be posted on this page with a new “Last Updated” date. Continued use of the Platform after updates means you accept the revised Policy.

9. Contact Us